Made to Stick (Chapter 5: Emotional): Why Some Ideas Survive and Others Die Author: Chip Heath Manufacturer: Random House ListPrice: $2.99 Offer: $2.39
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly Author: David Meerman Scott Manufacturer: Wiley ListPrice: $24.95 Offer: $9.99
The Long Tail, (Revised and Updated) Author: Chris Anderson Manufacturer: Hyperion ListPrice: $11.95 Offer: $9.56
Marketing Metrics: 50+ Metrics Every Executive Should Master Author: David J. Reibstein Manufacturer: Wharton School Publishing ListPrice: $31.99 Offer: $22.39
22 Immutable Laws of Marketing, The Author: Al Ries Manufacturer: HarperCollins e-books ListPrice: $13.00 Offer: $9.99
Small is the New Big Author: Seth Godin Manufacturer: Portfolio ListPrice: $25.95 Offer: $15.42
Made to Stick: Why Some Ideas Survive and Others Die Author: Chip Heath Manufacturer: Random House ListPrice: $17.95 Offer: $9.99
All Marketers are Liars Author: Seth Godin Manufacturer: Ace ListPrice: $25.95 Offer: $14.66
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers Author: Robert Scoble Manufacturer: Wiley ListPrice: $24.95 Offer: $9.99
The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable Author: Seth Godin Manufacturer: Portfolio ListPrice: $19.95 Offer: $4.99
The Anatomy of Buzz: How to Create Word of Mouth Marketing Author: Emanuel Rosen Manufacturer: Doubleday Business ListPrice: $9.95 Offer: $7.96
Buzzmarketing: Get People to Talk About Your Stuff Author: Mark Hughes Manufacturer: Portfolio ListPrice: $23.95 Offer: $9.99
Free Prize Inside!: The Next Big Marketing Idea Author: Seth Godin Manufacturer: Portfolio ListPrice: $12.95 Offer: $6.99
Engaged Customer, The Author: Hans Peter Brondmo Manufacturer: HarperCollins e-books ListPrice: $13.95 Offer: $9.99
The One to One Future Author: Martha Rogers Manufacturer: Doubleday Business ListPrice: $9.95 Offer: $7.96