Zag: The Number One Strategy of High-Performance Brands
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The Long Tail: Why the Future of Business is Selling Less of More
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Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas
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Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)
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What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds
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Truth, Lies and Advertising : The Art of Account Planning
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Advertising Now. Print (Midi Series)
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Brand Apart
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Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage
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Guerrilla Advertising: Unconventional Brand Communication
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Hoopla
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Advertising Now. Online
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Advertising: Concept and Copy, Second Edition
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Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
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Advertising Annual 2007 (Graphis Advertising Annual)
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How to catch the Big Idea: The Strategies of the Top-Creatives
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Advertising is Dead: Long Live Advertising!
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Advertising is Dead: Long Live Advertising!
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Advertising: New Techniques for Visual Seduction
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I AM This Book PG: (One Show)
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Brand Innovation Manifesto: How to Build Brands, Redefine Markets and Defy Conventions
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The Houdini Solution
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One Show, Volume 28 (One Show)
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The Little Blue Book of Advertising: 52 Small Ideas That Can Make a Big Difference
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Well-Written and Red: The Story of the Economist Poster Campaign
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The One Show Interactive Volume IX (One Show Interactive: Advertising's Best Interactive & New Media)
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Hooplanetics
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