The Affluent Consumer: Marketing and Selling the Luxury Lifestyle Author: Ronald D. Michman Manufacturer: Praeger Publishers ListPrice: $44.95 Offer: $35.96
Specialty Retailers -- Marketing Triumphs and Blunders Author: Ronald D. Michman Manufacturer: Quorum Books ListPrice: $119.95 Offer: $119.95
Lifestyle Market Segmentation: Author: Ronald D. Michman Manufacturer: Praeger Publishers ListPrice: $117.95 Offer: $117.95
Lifestyle Marketing: Reaching the New American Consumer Author: Ronald D. Michman Manufacturer: Praeger Publishers ListPrice: $57.95 Offer: $57.95
The Food Industry Wars: Marketing Triumphs and Blunders Author: Ronald D. Michman Manufacturer: Quorum Books ListPrice: $119.95 Offer: $119.95
Retailing Triumphs and Blunders: Victims of Competition in the New Age of Marketing Management Author: Ronald D. Michman Manufacturer: Quorum Books ListPrice: $117.95 Offer: $117.95