Marking Enterprise: Business Success and Societal Embedding (INSEAD Business Press) Author: Jean-Claude Thoenig Manufacturer: Palgrave Macmillan ListPrice: $59.00 Offer: $59.00
Conversations with Marketing Masters Author: Laura Mazur Manufacturer: Wiley ListPrice: $49.95 Offer: $46.17
Value-based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value Author: Peter Doyle Manufacturer: Wiley Offer: $65.63
Readings in Marketing Strategy Author: Victor J. Cook Jr. Manufacturer: Scientific Press ListPrice: $70.95
Marketing Planning Guide, Second Edition Author: Bruce Wrenn Manufacturer: Routledge ListPrice: $108.00 Offer: $95.66
Marketing Management: A Strategic Decision-Making Approach Author: John Mullins Manufacturer: McGraw-Hill/Irwin
Marketing Strategy: A Decision-Focused Approach Author: Orville C Walker Manufacturer: McGraw-Hill/Irwin ListPrice: $87.18
The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market Author: David Midgley Manufacturer: Wiley ListPrice: $50.00 Offer: $36.33
Marketing Turnarounds: A Guide to Surviving Downturns and Rediscovering Growth Author: Hooman Estelami Manufacturer: Dog Ear Publishing, LLC ListPrice: $27.95 Offer: $21.24
The 2008 Pfeiffer Annual, CD-ROM Included: Leadership Development (J-B US non-Franchise Leadership) Author: Delta Organization & Leadership LLC Manufacturer: Pfeiffer ListPrice: $95.00 Offer: $79.52
Beyond Traditional Marketing: Innovations in Marketing Practice (IMD Executive Development Series) Author: Kamran Kashani Manufacturer: Wiley ListPrice: $65.00 Offer: $54.73
Planning Models for Colleges and Universities Author: David S. P. Hopkins Manufacturer: Stanford University Press ListPrice: $70.00
The New Science of Marketing: State-of-the-Art Tools for Anticipating and Tracking the Market Forces That Will Shape Your Company's Future Author: Vithala R. Rao Manufacturer: McGraw-Hill ListPrice: $42.50