Marketing for Managers
Author: Jr. Frederick E. Webster
Manufacturer: Harper & Row
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Marketing for Managers
Author: Jr. Frederick E. Webster
Manufacturer: Harper & Row
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Consumer Behavior
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Marketing
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Marketing 2012
Author: William M. Pride
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The Power of Alignment: How Great Companies Stay Centered and Accomplish Extraordinary Things
Author: George Labovitz
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Foundations of Marketing
Author: William M. Pride
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Kotler on Marketing: How to Create, Win, and Dominate Markets
Author: Philip Kotler
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Mass Customization: The New Frontier in Business Competition
Author: B. Joseph Pine
Manufacturer: Harvard Business Review Press
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Supply Chain Management: Processes, Partnerships, Performance, 3rd edition
Author: Douglas M. Lambert
Manufacturer: Supply Chain Management Institute
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Marketing Express
Author: William M. Pride
Manufacturer: South-Western College/West
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Business Marketing Management: B2B
Author: Michael D. Hutt
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Slow Down, Sell Faster!: Understand Your Customer`s Buying Process and Maximize Your Sales
Author: Kevin Davis
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Marketing of High-Technology Products and Innovations (2nd Edition)
Author: Jakki J Mohr
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Emotional Value: Creating Strong Bonds with Your Customers
Author: Janelle Barlow
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Market Driven Strategy: Processes for Creating Value
Author: George S Day
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Global Marketing Management
Author: Masaaki (Mike) Kotabe
Manufacturer: Wiley
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Customer Relationship Management: A Databased Approach
Author: V. Kumar
Manufacturer: Wiley
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Selling the Sea: An Inside Look at the Cruise Industry
Author: Bob Dickinson
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Industrial Marketing Strategy
Author: Frederick E. Webster Jr.
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Marketing Strategy
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Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company
Author: George S. Day
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Market-Driven Management: How to Define, Develop, and Deliver Customer Value (Wiley Series on Marketing Management)
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Adaptive Enterprise: Creating and Leading Sense-And-Respond Organizations
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Internet Marketing: Building Advantage in a Networked Economy
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Marketing As Strategy: Understanding the CEO`s Agenda for Driving Growth and Innovation
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B2B Brand Management
Author: Philip Kotler
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Strategic Marketing Management (Practice of Management Series)
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Marketing Management: Knowledge and Skills
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Marketing Theory: Evolution and Evaluation
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Shift Happens: The New Age Of Bank Marketing: How Changing Lifestyles And Customer Experience Are Challenging Bank Marketers
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Market-Driven Management: Using The New Marketing Concept to Create a Customer-Oriented Company
Author: Frederick E., Jr. Wester
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Marketing Management Casebook
Author: Frederick E. Jr.; Boyd, Harper W. Jr Webster
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Marketing Management Casebook
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Sales Force Management
Author: Kenneth R. Davis
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INDUSTRIAL MARKETING STRATEGY
Author: Frederick E. Webster Jr.
Manufacturer: Wiley
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The Portable Mba: Market-Driven Management: Using the New Marketing Concept to Create a Customer-Oriented Company;
Author: Frederick E. Jr., Webster
Manufacturer: 1994
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Industrial Marketing Strategy
Author: Frederick E. Webster Jr.
Manufacturer: Wiley
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Market-Driven Management: How to Define, Develop, and Deliver Customer Value
Author: Frederick E. Webster Jr.
Manufacturer: Wiley
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Field Sales Management (Wiley Series on Personality Processes,)
Author: Frederick E., Jr. Webster
Manufacturer: John Wiley & Sons
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Accounting for the Market Share-Roi Relationship (Report)
Author: Paul W Farris
Manufacturer: Marketing Science Inst
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